Specialist CRM, DATA & Automation - Permanent Position
Multi Personnel (Lausanne), succursale de Pemsa SA
Manage and elevate Microsoft Dynamics 365 ecosystem for marketing and customer loyalty needs.
Details
Specialist CRM, DATA & Automation - Permanent Position
Recognized and essential for over 40 years, Multi Personnel is an agency specialized in providing administrative and managerial staff, temporary and permanent, in various economic sectors such as banking, financial companies, multinationals, NGOs, SMEs, and local institutions.
We wish to recruit a Specialist CRM, DATA & Automation – Permanent position
Mission:
- Pilot and evolve Microsoft Dynamics 365 and its ecosystem to meet marketing, sales, and loyalty needs.
- Define and optimize CRM processes, customer journeys, and lifecycle of prospects, members, and clients.
- Design workflows, automations, and integrations between CRM, marketing tools, Microsoft Fabric, Dataverse, website, and business applications.
- Ensure the quality, governance, and valorization of data: segmentation, deduplication, enrichment, and exploitation of data.
- Develop dashboards and indicators, analyze pathways and performances, and identify improvement levers.
- Contribute to generating and qualifying leads and improving conversion rates.
- Identify and implement use cases related to automation, Microsoft Copilot, and generative AI.
- Ensure technology monitoring and be proactive in developing new uses for AI and data.
- Accompany and train users, ensure a role of internal reference, and promote best practices.
- Collaborate with Marketing, Data, and IT teams, respecting governance, security, and data protection requirements.
Profile:
- Higher education in marketing, CRM, MarTech or related field (Bachelor HES or equivalent).
- 3 to 5 years of experience in a CRM, marketing automation, data management, or process optimization role.
- Very good mastery of Microsoft Dynamics 365 and CRM processes.
- Good knowledge of Power Platform, Power Automate, Power BI, Dataverse, and Microsoft Fabric.
- Strong skills in data management, structuring, and governance.
- Strong interest in Microsoft Copilot, AI agents, and generative AI.
- Analytical, structured, and solution-oriented mindset, with a penchant for continuous improvement.
- Autonomy, rigor, technological curiosity, and service orientation.
Your contact:
Your contact for this position is Elodie. With over 15 years of experience in recruitment, he/she will guide you, advise you, and answer all your questions regarding the position. If this job does not quite match what you are looking for, but our values resonate with you, feel free to send us your spontaneous application! We will only respond to applications whose profile matches the requested description.
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Posted here on 13/10/2026